Skip to main content
Skip to main content

App Insights

Critical analysis of the kids' app industry: dark patterns, subscription traps, data collection, and what genuinely good content looks like.

24 articles

The kids' app industry has quietly become a subscription business built on toddler attention: drip-fed unlocks, free-trial traps, ads dressed as gameplay, and 'trusted' badges you can buy. These pieces name the patterns so you can spot them in the first minute of any download.

We name names where the evidence supports it and explain the mechanics where it doesn't. Start with the dark-patterns exposé or the subscription-fatigue piece - after either one, app store pages read differently.

No spam, ever. Unsubscribe with one click.