About Little Wheels: One Parent, Three Toddler Apps

Why I Built Little Wheels

Built by a parent•COPPA‑safe•No Data Collection

I build the apps I couldn't find: calm, respectful tools that turn your child's vehicle obsession into real learning.

No subscriptions. No tracking. No noise.
Just joyful, research-backed play to help toddlers grow.

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No ads Works offline One-time purchase

The Record family - Sean, Ellie, and their son with a Little Wheels fire truck

The Basics

Who makes Little Wheels?: Sean C. Record, working alone as Record Creative Co., a one-person studio founded in 2025. There are no investors and no other employees.
What are the apps?: Three iOS apps for children ages 2–6: Talk & Listen for speech and first words, Create & Play for drawing and creative play, and Sleepy Train for bedtime and big feelings. Sleepy Train was called Feel & Connect until 2026.
What do they cost?: Each app is free to download. A single $4.99 in-app purchase unlocks that app permanently. There is no subscription and no recurring charge of any kind.
What happens to my child's data?: Nothing leaves the device. The apps run fully offline, require no account or sign-in, contain no third-party advertising, and collect no analytics on children.

Record Creative Co.

As a dad, I know the specific panic of needing a moment of calm—at a restaurant, in a waiting room, or just to catch your breath—and finding only apps that are loud, addictive, or full of ads.

I didn't want to hand my son a slot machine disguised as a game.

I wanted screen time that felt like opening a good book: quiet, respectful, and sparking real curiosity.

The Mission

That frustration inspired Record Creative Co., my one-person studio. I build each app with the same care I'd want for my own family—because that's exactly who I'm building them for.

Explore the apps Why parent-built?

My wife, a pediatric nurse practitioner, helps shape our approach with deep insight into child development.

Together with our son (Chief Tester), we build apps that support real growth—so you never have to feel guilty about handing over the phone. ❤️

❝

"My goal isn't to capture your child's attention. It's to respect it."

Sean Record

Founder, Record Creative Co.

Research-Backed

Every feature grounded in child development research, not guesswork.

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Parent-Built

Created by a dad who understands real family needs and challenges.

Our story →

Vehicle-Powered

Using kids' natural fascination with vehicles as the starting point for learning.

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A Library, Not a Rental.

We believe the best tools for your child should belong to your family—
not be rented from us month after month.

Buy Once

One simple purchase of $4.99. No subscriptions, ever.

100% Private

No data collection. No tracking. Your child's play stays private.

Works Offline

Perfect for car rides, waiting rooms, and airplane mode.

"Most kids' apps cost $100+ per year in subscriptions. Little Wheels is designed to be a permanent addition to your digital toyroom—simple, honest, and yours forever."